In-depth case studies exploring product leadership, strategic decision-making, and organizational challenges in real-world contexts.
Case Studies
Designing an AI Product Ecosystem Under Real Operational Constraints
How to build an AI product ecosystem that survives contact with human behavior, operational reality, and enterprise systems. This case explores splitting systems by human intent, going mobile-first and SMS-first, and treating data models as products.
Read case study →Building and Scaling a Public Health Platform Under Extreme Time Pressure
Leading a vaccination management platform during COVID-19 that supported ~415,000 vaccinations. This case examines positioning as a managed solution, prioritizing operational reliability, and designing for equity and access.
Read case study →Leading Focus and Tradeoffs Inside a Global Services Organization
Aligning a 300+ person global consultancy around strategic focus in digital health. This case explores narrowing focus, treating product bets explicitly, and confronting market reality when conditions change.
Read case study →Leading Product Strategy Inside a Fortune 500 Enterprise
Navigating innovation inside a Fortune 500 commercial real estate firm with legal constraints, political capital, and deeply ingrained human behavior. This case examines treating governance as a product problem, prioritizing behavioral adoption, and creating organizational coherence.
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